Porsche has once again earned top spot amongst premium brands in J.D. Power most recent 2021 Customer Service Index (CSI) Study. It’s the second time in three years that Porsche was awarded first place…

Most “trouble-free” premium brand Porsche nabs first place in JD Power CSI

2021 Porsche Macan GTS
After earning top spot in its class for dependability with its latest Macan, JD Power awarded Porsche with its highest CSI score for 2021.

Porsche has once again earned top spot amongst premium brands in J.D. Power most recent 2021 Customer Service Index (CSI) Study.

It’s the second time in three years that Porsche was awarded first place in the luxury sector, and this happened just a month after the brand earned a “most trouble-free new car overall” ranking for its 911 sports car in the same third-party analytics firm’s latest 2021 Vehicle Dependability Study, and the Macan achieved the highest position possible in its “Premium Compact SUV” class.

“Our dealers worked hard for our customers throughout the initial lockdowns of the past year and subsequent social distancing and health measures to make sure they could rely on Porsche,” stated Kjell Gruner, President and CEO of Porsche Cars North America, Inc. (PCNA). “We are continually striving to not just meet, but exceed the high expectations of our customers – and it’s vital that the quality of service must live up to that vision.”

2021 Porsche 911 Carrera S
The 2021 Porsche 911 earned the highest overall score amongst luxury vehicles in JD Power’s latest Vehicle Dependability Study (VDS).

The J.D. Power CSI Study measures “customer satisfaction with service for maintenance or repair work among owners and lessees of 1- to 3-year-old vehicles,” with the survey’s latest data collection period having taken place from July 2020 through December 2020. More than 62,500 new vehicle owners responded to this CSI study, allowing for a comprehensive ownership base to draw results from.

Porsche garnered 17 additional points since last year’s CSI study, incidentally, with its 2021 results totalling 899 points out of a possible 1,000. The automaker’s retail outlets were ranked in either first or second place in each of the survey’s five categories, which include Service Facility, Service Advisor, Service Initiation, Service Quality, and Vehicle Pick-Up.

2021 Porsche Macan GTS
According to JD Power, less things break on Porsches, and when they do (or its customers just need a service), they’re treated better by Porsche dealers.

Porsche currently sells six models within the Canadian premium car market, or seven if we were to split up the 718 Cayman and 718 Boxster body styles (not to mention the 718 Spyder). The six include its entry-level 718 mid-engine sports cars, the iconic 911 series, the Macan entry-level compact luxury crossover SUV, the Cayenne mid-size luxury SUV, the Panamera four-door luxury coupe/sedan, and the new fully electric Taycan four-door coupe/sedan.

According to CarCostCanada, Porsche is offering all models with zero-percent financing, so follow the links embedded into each model’s name (above) to see their body style and trim pricing, to configure a car with all of its colours and options, and learn about any other manufacturer incentives that may be available. Also, be sure to find out about a CarCostCanada membership so you can access dealer invoice pricing that can save you thousands when negotiating your next deal, and remember to download the free CarCostCanada app so you can access all of this important information when you need it most.

Story credits: Trevor Hofmann

Photo credits: Porsche

Sports cars are unreliable, right? Not so, if it’s a Porsche. The German brand has ranked highly in independent dependability studies for years, once again placing near the top amongst premium brands…

Porsche number one overall in 2020 J.D. Power APEAL study

2020 Porsche 911 Carrera
The 911 Carrera is amongst the most reliable Porsche’s, and certainly one of the most dependable sports cars available today.

Sports cars are unreliable, right? Not so, if it’s a Porsche. The German brand has ranked highly in independent dependability studies for years, once again placing near the top amongst premium brands in the most recent 2020 J.D. Power Vehicle Dependability Study, so it only makes sense that the brand does well in customer satisfaction studies too.

For its second consecutive year, Porsche has achieved the top spot in J.D. Power and Associate’s 2020 Automotive Performance, Execution and Layout (APEAL) Study, which surveys customers on their ownership experience, including how their vehicles drive.

“I am gratified at how excited our customers are with their new dream cars,” stated Klaus Zellmer, President and CEO of Porsche Cars North America, Inc. “Porsche believes in continuous improvement and winning the top spot again just encourages us to find new ways to delight our drivers.”

2020 Porsche 911 Carrera
Porsche is the most “APEALing” brand on the market.

The 2020 APEAL Study judges the “emotional attachment and level of excitement” with U.S. owners that purchased a new car, truck or SUV at least 90 days before. Covering 37 attributes, the study questions owners about the “sense of comfort and luxury” when stepping inside, the “power they feel when they step on the gas,” and more, states a Porsche North America press release.

The APEAL index score is measured on a 1,000-point scale, and Porsche earned 881 points for this year’s highest average of all brands. By comparison, most premium brands averaged 861 points, and it wasn’t as if J.D. Power’s participant sampling was low, thanks to more than 87,000 purchasers and lessees of 2020 model-year vehicles taking part. The study, now in its 25th year, queried respondents from February through May of 2020.

 

Story credits: Trevor Hofmann

Photo credits: Porsche