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In the automotive industry, especially the premium sector, there’s no set formula a brand can simply follow in order to find success. Lexus and Infiniti both arrived on the North
It’s been a strong year for Porsche’s new Taycan so far, and the German performance brand isn’t about to let the all-electric model’s momentum ebb anytime soon thanks to new
About a decade into my automotive journalism career, and a bit more than 10 years ago, in 2010, there were a grand total of nine competitors in the compact-to-mid-size pickup
Although some automotive brands struggled last year for reasons I shouldn’t need to explain, Porsche’s Taycan EV was on a mega roll. In fact, the upstart electric nearly demoted Tesla’s
If you want to know where the future lies in the automotive industry, just look where automakers are putting their money. Obviously, major investment is going into electric and other
There’s no hotter segment in today’s car market than the compact crossover SUV. Having started in 1994 with the Toyota RAV4, a model that was joined by Honda’s CR-V the