|The Subaru Forester led the way with the brand’s bestselling status. (Photo: Subaru)|
“Once again Subaru Canada has exceeded expectations to set a fifth consecutive annual sales record,” said Shiro Ohta, Chairman, President and CEO of Subaru Canada, Inc. “These sales records are a direct result of the quality vehicles, parts and accessories as well as the excellent service we continue to provide our customers. We look forward to setting new benchmarks for 2017.”
The Forester compact SUV, this year’s winner of the Automobile Journalist Association of Canada’s (AJAC) “Best New Small Utility Vehicle” led the way with 1,202
|An all-new Impreza helped the model beat the odds and sell well despite a general industry downturn in car sales. (Photo: Subaru)|
The Crosstrek compact crossover also achieved strong results with a gain of 12.4 percent and sales of 673 units in December, the year’s total reaching 9,723 units, while the Outback mid-size crossover enjoyed a 16.5-percent bump with 869 units last month and 11,255 sales over the year.
Also significant, a record number of new WRX/STI models left Canadian Subaru dealerships
|Outback continues to sell strongly in Canada and across the border in the U.S. (Photo: Subaru)|
Not posting as dramatic an upturn yet still enjoying best-ever sales was the all-new compact Impreza sedan and five-door hatchback duo that grew yearly sales to 11,673 units after a stronger December than the previous year.
Despite the strong showing from Subaru Canada’s smallest models the general trend across the automotive sector is growth amongst crossovers and SUVs and declining
|Car sales are generally down compared to crossovers and SUVs, resulting in a slow year for the lovely BRZ despite a subtle redesign. (Photo: Subaru)|
Still, with such strong overall growth and a new record high, bypassing the 50,000-unit threshold for the first time ever, Subaru Canada and its network of 92 authorized dealers no doubt celebrated the New Year in style.
©(Copyright Canadian Auto Press)