2017 Toyota RAV4 Limited Platinum AWD

2017 Toyota RAV4 Limited Platinum AWD
Last year’s redesign gave the RAV4 a totally modern new look. (Photo: Karen Tuggay, Canadian Auto Press)

The RAV4 is number one! At the close of 2016, Toyota’s fourth-generation RAV4 became the bestselling compact SUV in Canada, and by a significant margin. What’s more, its 49,103 total sales surpassed the mighty Corolla (by 908 units) for the first time ever, yet another sign of shifting consumer tastes from cars to crossover sport utilities. This also means the RAV4 is now the most popular Toyota in Canada.

Helping boost sales was a significant mid-cycle update for the 2016 model year, which dramatically changed frontal styling and added a new hybrid version. This said the 2017 model is mostly unchanged, albeit for some new standard features and a totally new top-line trim level.

2017 Toyota RAV4 Limited Platinum AWD
There’s less visual drama from the rear view, but new Platinum trim paints out the bumpers and more. (Photo: Karen Tuggay, Canadian Auto Press)

As part of the Japanese brand’s plan to outfit every new model with the latest active safety features, all new 2017 RAV4s come with the Toyota Safety Sense (TSS) P package. The “P” references “person”, which means its autonomous braking tech will stop for pedestrians as well as other vehicles, while TSS-C (“C” being for “cars”) is the simpler of the two systems.

TSS-C, which comes standard with the Yaris Hatchback, Prius C, and the Corolla iM five-door hatchback (previously Scion iM), includes auto high beams for dimming your headlights when surrounding vehicles come into your line of sight, a Pre-Collision System that immediately slows/stops your car if it detects an imminent crash, and Lane Departure Alert that notifies you if a car is just behind you in the adjacent lane.

2017 Toyota RAV4 Limited Platinum AWD
The new Platinum package builds on already luxurious Limited trim. (Photo: Karen Tuggay, Canadian Auto Press)

TSS-P, which gets fitted to the Corolla sedan, the Prius, this RAV4, the RAV4 Hybrid, Highlander, Highlander Hybrid, and Avalon, incorporates all of the above while adding Pedestrian detection for the Pre-Collision System, active steering assist that will turn your front wheels back towards your current lane if it detects a car in the adjacent lane when you attempt to change lanes, and dynamic cruise control that maintains a safe distance behind a given vehicle even if that vehicle slows.

The inclusion of TSS-P results in a best possible IIHS Top Safety Pick Plus rating, the RAV4 being the only SUV in its compact class to achieve such a high standard safety rating.

2017 Toyota RAV4 Limited Platinum AWD
The seats get covered in Toyota’s exclusive breathable SofTex synthetic leatherette. (Photo: Karen Tuggay, Canadian Auto Press)

While these features improve safety, it’s also important to note that making them standard across its entire lineup as old models get replaced with new ones will make Toyota one of the best-prepared brands for full autonomous driving capability, something many industry players are betting is in the cards for the not-too-distant future.

The other big news item for the 2017 RAV4 is on the other side of the pricing spectrum, a new top-tier Platinum package added on top of Limited trim. Features include fully painted bumpers, wheel arches and rocker panels, plus proximity keyless access for all four doors as well as the liftgate, with hands-free access to the latter, ambient footwell lighting, more upscale interior detailing, Platinum-embossed metal scuff plates, and special Platinum-branded floor mats.

2017 Toyota RAV4 Limited Platinum AWD
Does it look generously proportioned? Find out in an upcoming review. (Photo: Karen Tuggay, Canadian Auto Press)

To be clear, the Platinum model isn’t a separate trim, but rather a $1,460 package that can be added to $38,205 Limited trim, the latter already filled with a bevy of high-grade features such as unique 18-inch alloy wheels, a less comprehensive smart key system, pushbutton ignition, driver’s seat and mirror memory, a 360-degree surround parking camera, an 11-speaker JBL Synthesis Audio System, a powered glass sunroof, a cargo net, plus front and rear parking sensors.

The RAV4 is available in four trims, including the $27,445 LE (with standard FWD and $2,265 optional AWD), $30,800 XLE (also with optional AWD), $36,270 SE (the sportiest version with standard AWD), and Limited (with standard AWD), all of which are motivated by a 176 horsepower 2.5-litre four-cylinder engine mated to a six-speed automatic transmission with manual mode.

2017 Toyota RAV4 Limited Platinum AWD
The Platinum gets a useful cargo net along with the standard retractable tonneau. (Photo: Karen Tuggay, Canadian Auto Press)

Other notable Limited features that get pulled up from lesser SE trim include LED headlights, LED DLRs, LED taillights, a heatable steering wheel, a leather-wrapped shift knob, an auto-dimming rearview mirror, a Homelink universal garage door opener, a 7.0-inch infotainment touchscreen, navigation, SMS- and email-to-speech capability, advanced voice recognition, soft-touch instrument panel surfacing with stitching, pleather door trim, SofTex leatherette upholstery, and a sliding front centre console.

2017 Toyota RAV4 Limited Platinum AWD
It looks roomy, doesn’t it? Check out our upcoming review for all the details. (Photo: Karen Tuggay, Canadian Auto Press)

XLE features that get added to Limited Platinum trim include a leather-wrapped steering wheel, dual-zone auto climate control, front sport seats, an eight-way powered driver’s seat, and blindspot monitoring with rear cross-traffic alert, while items pulled up from the base LE include auto on/off headlamps, power-adjustable heated side mirrors with integrated turn signals, variable intermittent wipers, a windshield wiper de-icer, a 4.2-inch TFT multi-information display, sunglasses storage in the overhead console, Bluetooth phone connectivity with streaming audio, SIRI Eyes Free, heatable front seats, a retractable and removable cargo cover, plus all the usual active and passive safety features including an airbag for the driver’s knees.

I’ve said too much already, so come back for all my experiential thoughts in an upcoming review where you’ll find out how well everything is put together, what the infotainment system is like to use, how all the premium-level features work, what it’s like to drive, and generally how is it to live with…